Dongeun Kim, Ph.D.

Assistant Professor of Marketing


Degrees Earned

Ph.D. in Marketing, University of Iowa, Iowa City, USA

M.A. in Psychology, Yonsei University, Seoul, South Korea

B.A. in Psychology, Yonsei University, Seoul, South Korea

Publications

Kim, D., & Nayakankuppam, D. (2023). When to present an extended warranty: Pre‐vs. post‐purchasing a product. Psychology & Marketing, 40, 1821–1829. https://doi.org/10.1002/mar.21857

Kim, D., Nayakankuppam, D., & Cole, C. (2023). How we compare areas: The underlying mechanism of the elongation bias. Journal of Vision, 23(8):7, 1–15. https://doi.org/10.1167/jov.23.8.7